Yoast. We are addicted to our smartphones. For many people, the smartphone is the first thing they check when they get out of bed in the morning. It is also the last thing they check before they go to sleep. People use it for everything. Its huge. Mobile has changed our lives. It has also changed SEO. Think Office 4 Serial Number. Mobile SEO helps you to reach customers and satisfy their needs in an enjoyable way. Robots.Txt File Block All Search Engines' title='Robots.Txt File Block All Search Engines' />This guide to mobile SEO will show you everything you need to deliver a perfect mobile experience. Why is mobile SEO important Mobile SEO is so important because it helps you get in the right place at the right time and makes sure the experience you offer consumers is stellar. Mobile traffic has eclipsed desktop traffic. Every day, more and more people are discovering the enormous advantages of the smartphone. Our whole lives are in those machines its almost scary to see how attached weve become to our smartphone. Many people call it an extension of themselves and something they couldnt live without. To reach these people you need mobile SEO. Mobile does not necessarily mean on the go. Studies find that people often grab the nearest device to look something up and in most cases thats their smartphone. This section is designed to be the PTES technical guidelines that help define certain procedures to follow during a penetration test. Something to be aware of is that. They use it to inform themselves about products before making the decision to buy something. Anywhere any place. According to research by Google, smartphone users have a higher buyer intent than desktop users. Theyre focused and ready to buy. Its your job to be there when they are looking for your products. Mobile SEO vs. desktop SEOTheres a difference between desktop SEO and mobile SEO, but the goals are often comparable. Edit Article wiki How to Block Search Engines. Two Methods Blocking Search Engines with robots. Files Blocking Search Engines with Meta Tags Community QA. Search Engine Land is the leading industry source for daily, mustread news and indepth analysis about search engine technology. Note The value for CONTENT specifies the number of seconds you allow the user to read the message before redirecting. Using robots. txt File. Robots. txt file is. You want to reach your audience and turn them into customers. In some ways, desktop SEO tactics also work for mobile SEO, but in a slightly different form. Three big themes still apply focus on performance, user experience, and content. In desktop SEO youll often focus more on the general public, while mobile SEO is somewhat more local oriented. Platypus 1 Game there. Googles mobile first index. The importance of mobile SEO is made even clearer by Googles recent announcement. Sometime in 2. 01. Google will switch to a mobile first index. What does this mean For the first time, Google will determine rankings based on the quality of the mobile version of the site instead of the desktop version. A new Googlebot will crawl your mobile site and determine if its performance, content and user experience are up to scratch. If so, you can get a good ranking. If it fails somehow, other sites will be higher rated and will pass you by. Even if youre not focusing on mobile you will still be judged by your mobile site, so now is the time to take action. Things will change. Battle Gear 2 Ps2 Iso Files. Right now, nobody knows exactly how this process will differ from the current one. We do know, however, that you must keep your mobile site crawlable by taking down all possible barriers like poorly loading scripts. Dont block stuff in your robots. It also has to offer the highest possible performance if you want to be indexed well. You can no longer present less information on your mobile site than on your desktop site. Your content has to be the same on both, because, in the future, you can only rank on the information that is on your mobile page. Or, like Googles Maile Ohye told us in an interview To optimize for a mobile first index, make sure that what you serve to mobile users is the version of the content youd want Google to index, not a pared down version, or a version that gets updated later than desktop, or version that redirects to the mobile homepage. Dont forget to tell Google your site is mobile proof. You can add a viewport declaration if youre using responsive design or a Vary header when using dynamic serving. More on later on in this article or in Googles developer documentation. Know what to do. Mobile SEO is just like regular SEO all about making sure your site is crawlable and findable. Also, you need stellar performance, great content and a flawless UX. To get it right, you need to know how your site is currently performing and what your visitors are doing right now. For instance, do people use the same keywords on mobile to find you People often change how they search while using a mobile device. And what do you want people to do Offering to navigate to the nearest Whole Foods is less than ideal when youre on a desktop machine. It makes total sense on your smartphone, though. You need to become best friends with Google Search Console. Its search tools are legendary and a big help if you want to find out how your site is doing in the search results. For instance, by using the Search Analytics feature, you can see how mobile and desktop users use words to find what they need. Are you targeting the right words Should you focus on something else One of the other Google Search Console tools that make your life a bit easier is the Mobile Usability tool. This tool checks your site and presents an overview of posts and pages that dont follow Googles mobile friendly rules. This is an excellent way to start improving your mobile SEO. Another Google tool is Page. Speed Insights. This tool shows you exactly how fast your site loads on mobile and desktop. It also suggests performance improving enhancements. Use this alongside the Developer Tools in browsers to see how your site is rendering its contents. Some other great tools to up your mobile SEO game are Googles Mobile Friendly Test, Analytics, SEMrush, Ryte, Screaming. Frog, and Similar. Web. Read more Google Search Console Search appearance. Read more DIY Test your mobile site. Design for performance. Its the number one thing youll be working on when youre trying to improve mobile SEO performance. In this case, performance almost entirely boils down to site speed. Its a given the faster your site is, the happier your users will be. We all know that a site has to load within a couple of seconds or else your visitors will be gone. If you combine this with the knowledge that sites are only increasing in size, you know you have your work cut out for you. Optimizing performance, however, is a continuous process. Your site will never be fast enough because theres always more to improve. And thats ok. By keeping a close watch on how your mobile site is performing, you can immediately jump onto every opportunity to improve it. Google loves fast sites, and so do your customers. Read more How to improve your mobile site. Read more Page speed as a ranking factor, what you need to know. Responsive design vs. While developing your mobile site, youll have three options responsive design, dynamic serving and a separate site on a subdomain. Google prefers responsive design. This way, you have one site that adapts to the device its used on. Theres only one code base, so maintenance is easy. According to Google, using responsive design will make your site eligible for addition in the new mobile first index. Always let Google know that your site is mobile proof by adding the meta nameviewport declaration in the head of your documents. Dynamic serving takes a different approach. It uses server side technology to serve a different version of your site to mobile users, depending on the way they access your site. The URL stays the same, but the files sent differ completely. You need to add the Vary header to get Google to crawl your site.